How Can I Promote my Business on Facebook Free of Cost?

 SMO services provide their customers with efficient social media promotion. However, there are many businesses that get bootstrap funding only. So it is understandable that spending big on marketing is not the first priority. However, it is possible to promote on Facebook without spending a dime. How to proceed with this smart marketing technique, let us find out.

 

 

Facebook Promotion for Free without SMO Services

Firstly we are not undermining the importance of any
SMO services. There is no substitute for professional services and expertise. Though, the undermentioned points are helpful for businesses that have just started their operations. Especially for ones on a stringent budget.

 

• Use Apt Hashtags

The most defining feature of modern-day social media is hashtags. They are labels that define the category of the post. It is invaluable whilst trying to define the target audience.

Also, they increase the visibility of your page. People looking for a certain thing might come across something you posted related to it. We will define it more broadly in the next point.

 

• Entertain through Posts

Posts are what the audience will go through when they land up on your page. Make sure that you make it worth their while. Furthermore, there is the scope to cover current trends with them too. Also, the posts can have trending hashtags to amp up the visibility. All these work in synchronicity to raise curiosity and divert traffic to your business’ page.

 

• Engage Clients

Studies suggest that an active page gets much more hits than a dormant one. It is also how the algorithm provides preference. Moreover, this also conveys to the clients that they are special to the business.

The best way to engage with clients is by replying to their comments, and personal messages, or reposting their stories. This will make them feel closer to the company and would be beneficial to all parties.

 

• Provide Important Information

Things like the customer care number, upcoming offers, developments, etc. add extra importance to the page. Also, it adds an extra layer of importance to the page. Those who are interested in your brand will follow the page to know more about it. Furthermore, they will also forward this information to their contacts. This leads to an effective chain promotion that does wonders for your business, free of cost.

 

• Put Stories

Facebook introduced stories to provide an extra method of sharing updates. Put it to good use for the business. Entertain the crowd, provide information, and watch the clicks increase. Also, there is a greater chance of stumbling upon a story than a post. Don’t think twice about using it for strategic benefit.

 

• Post Frequently

Another way of saying that is to stay active on the page. However, there is more to it. Replying to comments and messages is gonna fetch you points. But posting more will provide you with more substance to engage with. However, be careful not to overdo it since it might lead to timeline noise.

 To conclude,

it is possible to promote a business on Facebook for free. All you need is a bit of effort and planning. However, SMO Company are most effective when it comes to social media promotion. So invest in them when the business is in a better position, financially.